Case Study

Case Study

Overview

 

From creating new brand guidelines, to mobile app UX and design, to ad campaigns, video and photo shoots and growth initiatives, we helped cement TopGolf as one of the greatest family destinations growing throughout the south.

Mobile App

 

Summary

 

Combining the phone’s GPS capabilities with the existing technology throughout TopGolf facilities, we were able to develop contextually aware functions based on a users location, their status and goals.  These functions would highlight available options, like ordering food and beverages, or setting up reservations, streamlining the user’s experience.

 

 

 

Branding, Identity & Photography

Summary

 

A new graphic language and brand identity was created to bring more authenticity and flexibility to TopGolf’s marketing efforts - as well as help carve out an aesthetic as unique and recognizable as TopGolf’s culture.

 

 

 

 

Environmental Design

 

Summary

 

Combining the phone’s GPS capabilities with the existing technology throughout TopGolf facilities, we were able to develop contextually aware functions based on a users location, their status and goals.  These functions would highlight available options, like ordering food and beverages, or setting up reservations, streamlining the user’s experience.

 

 

 

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